Why Plant Based?

As a hairstylist, my clients trust me to use my knowledge of science and chemistry to make informed decisions about their haircare. I’m a very curious person and am always learning and testing my theories. I don’t like to follow trends, preferring to stick to what scientifically and consistently works. In my salon, I use mostly plant-based products to treat and style my clients. I recommend them on all my platforms, and only use plant-based when it comes to my personal hair care.

With such a wide array of options to choose from, plant-based products provide a more natural and gentle approach to hair care. They also potentially minimize the risk of dehydration, irritation, or negative reactions to the skin. They remove the uncertainty of whether a product regimen is actually nourishing the hair or just making it look good for the moment. Our goal should always be health before style, however, style is also of the upmost importance.

The alternative to plant-based products is harsh, synthetic chemicals commonly found in lots of loved brands. These ingredients choke out hydration, prevent proper moisturizing, and produce a dull, dehydrated, brittle condition. This creates an environment where the hair gets tangled easily and is more susceptible to damage and breakage.

Plant-based ingredients are derived from plants, fruits, nuts, and seeds. These ingredients are packed with vitamins, minerals, and anti-oxidants that nourish the hair & promote scalp health. Using plant-based products is environmentally friendly & sustainable. We gotta show love to our planet too.

So always ask yourself, “What is the base of this product (botanical/plastic)?” Choose plant-based. Your hair will thrive, guaranteed.

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